Cuban Promotional Campaign at
Tourist Fair in China |
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Escrito por Ana Julia
Suarez Cruz |
viernes, 19 de noviembre de 2010 |
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19
de noviembre de 2010, 11:05Beijing, Nov. 19 (Prensa
Latina) The promotional campaign Authentic Cuba is bringing
tourism offers of the Caribbean country closer to potential
Chinese travellers at an international tourism fair in Shanghai.
In this latest effort to promote Cuban tourism,
representatives of the Cuban Ministry of Tourism (Mintur),
Havanatur Asia, and the Cuseko Travel-San Cristobal Agency, are
taking part in this fair.
The strategy of Mintur in the world´s second largest economy,
this time at China´s International Tourism Fair, is supported by
extensive information with images on facilities, recreational
programs, attractions, and developing plans of this industry, as
well as contacts with company executives.
"Our participation in China International Travel Mart is part of
a campaign to continue increasing the visit of more tourists to
Cuba," the chief of the Cuban Tourism Ministry´s office in
China, Elizabeth Vela, told Prensa Latina.
The Cuban presence in the biggest fair of this type in Asia
closes a series of exhibitions of Authentic Cuba begun last July
in Beijing, including the cities of Xi an, in Shaanxi province,
Hangzhou (Zhejiang), Guangzhou (Guandong), Xiamen (Fujian),
Jinan (Shandong), and the Special Administrative region of
Macao.
Vela said that the Cuban offer is very welcome at tourism fairs
in China because it facilitates major information on other
options apart from the sun and beach attraction.
hr/rab/ajs/lam
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Modificado el ( viernes, 19 de noviembre de
2010 ) |